Ohio Code § 2741.02

Ohio Code § 2741.02. Reproduced from the official Ohio Revised Code, with a citation summary, verification link, and related provisions.

§ 2741.02.

(A) Except as otherwise provided in this section, a person shall not use any aspect of

an individual's persona for a commercial purpose: (1) During the individual's lifetime; (2) For a period of sixty years after the date of the individual's death;  or (3) For a period of ten years after the date of death of a deceased member of the Ohio

national guard or the armed forces of the United States. (B) A person may use an individual's persona for a commercial purpose during the individual's

lifetime if the person first obtains the written consent to use the individual's persona

from a person specified in section 2741.05 of the Revised Code .  If an individual whose persona is at issue has died, a person may use the individual's

persona for a commercial purpose if either of the following applies: (1) The person first obtains the written consent to use the individual's persona from

a person specified in section 2741.05 of the Revised Code who owns the individual's right of publicity. (2) The name of the individual whose persona is used was the name of a business entity

or a trade name at the time of the individual's death. (C) Subject to the terms of any agreement between a person specified in section 2741.05 of the Revised Code and a person to whom that person grants consent to use an individual's right of publicity,

a consent obtained before the death of an individual whose persona is at issue remains

valid after the individual's death. (D) For purposes of this section: (1) A use of an aspect of an individual's persona in connection with any news, public

affairs, sports broadcast, or account does not constitute a use for which consent

is required under division (A) of this section. (2) A use of an aspect of an individual's persona in connection with any political campaign

and in compliance with Title XXXV of the Revised Code does not constitute a use for

which consent is required under division (A) of this section. (E) The owners or employees of any medium used for advertising, including but not limited

to, a newspaper, magazine, radio or television network or station, cable television

system, billboard, transit ad, and global communications network, by whom any advertisement

or solicitation in violation of this section is published or disseminated are not

liable under this section or section 2741.07 of the Revised Code unless it is established that those owners or employees had knowledge of the unauthorized

use of the persona as prohibited by this section.

Source: official Ohio text · Last verified 2026-08-27

At a glance

  • Citation: Ohio Revised Code § 2741.02
  • Jurisdiction: Ohio
  • Code: Ohio Revised Code
  • Text: transcribed from the official source (verify below)

Verify the text

Statute text is transcribed from the official Ohio Revised Code. Confirm it against the primary source before relying on it:

Not legal advice. Verify against the official source and consult a licensed Ohio attorney.

Common questions

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The text above is transcribed from the Ohio Revised Code, the codified statutes of Ohio. The official publisher link appears under "Verify the text" on this page.

What subject does Ohio Revised Code § 2741.02 address?

It addresses the rule set out in the section text. Read the section together with the surrounding provisions listed under "Nearby provisions" for the full picture.

Is Ohio Revised Code § 2741.02 still in force?

Statutes are amended, repealed, and renumbered every session. Confirm the current version at the official Ohio source before relying on this text.

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